The name matriarch, imposing, came from a desire of Adalberto Alves Pinto, in honoring his mother, Dona Aracy Alves Pinto, fearless woman and ahead of her time. Widow very early, Dona Aracy was responsible for the creation of her 14 children, being eight biological and six adoptives. With effort and courage she occupied a space that still did not belong to women, taking forward not only of the family, but of the business.
The packaging was created with graphic elements worked harmonically to represent the region in which the Cachaça Matriarca is produced. A rose of the winds recalls the trip of Cabral and a line, on the name, traces the shape of the coast where Brazil "began" and protects the name on terra firma.
Strength, beauty, history and tradition. Mixing these elements of the brand, the cachaça Matriarca gains its shape, label and, above all, flavor. In a land of conquest, the matriarch will build its space to depart for new discoveries and territories.